What is the SEER Rating on my cooler? What is the BTU Rating of my cooler?

SEER (Seasonal Energy Efficiency Rating) is a measure used for air conditioners. It refers to the BTU/hr of cooling, per watt of electricity. Evaporative coolers are rated by CFM, (Cubic feet per minute), of air flow. Since blower motors consume electricity based upon the horsepower of the motor, there is no energy rating that is the same as the compressor units.